From Flickr: “Tarmac Ltd, Ettingshall, Wolverhampton; advert, 1948” by mikeyashworth

Founded in 1903 by E P Hooley the Wolverhampton based road surfacing company Tarmac (after Tar Macadam) would in time grow to be an important building supply and contracting company. In recent years they were involved in a complex series of acquistions, mergers and de-mergers. The name still survives. This advert from 1948 is very ‘post-war optimism"! It would be a few years yet before the British economy was in a fit enough state to seriously start to re-invest in road building as part of the national economy.

via Flickr